By now you've probably heard me say a thousand times that each and every business is different. Why do I keep emphasizing on something this obvious? As a consultant of marketing services, the initial phase of any business study is to determine expectations. Here are some of my discoveries.

Many companies purchase a CRM and it ends up being redundant and company productivity fails to pick up. How then, do you create more value for your business by making the effort of using the CRM extensively and faithfully?

As business professionals, the ability to say ‘no’ is one of the best skills you could acquire.

Saying ‘no’ doesn’t mean you’re a terrible person and you’re going to be reborn as an earthworm. It is a way of respecting your time, and respecting yourself. It’s no fun being a doormat.

Outsourcing your accounting allows you to focus on your core business and to provide your customers with your best professional services.

A lot of people know that accounting is important. Whether you are investing in share markets, buying new equipment, or making predictions about future sales or expenditures, you use accounting information.

Donald Trump is the Chairman of Trump Organization and he shares his insight about the Art of Negotiation in this article.

Who here likes cold calling?

Not you? Great, then please keep reading this article!

Cold calling is just too much of a 'maybe'. There are more rejections than a positive outcome; it is a waste of time and energy.

Agree 2 Disagree

Every week when the president of my BNI chapter asks who loves making cold calls, my hand pops up for a brief moment before quickly retreating to my lap. Truth be told, I get 5 hits from cold calls a week. I will present 10 tips on making successful cold calls for those interested in another article. I do believe that cold calling works.

However, I'm still a fan of 'Word of Mouth Marketing' because it offers extremely high quality referals with less work, as half the selling has already been done.

If you dislike doing your accounts and taxes, you can make this process easier, less painful and even cut your accountancy fee by getting an accounting software package.

First of all you need to decide whether you are going to keep your accounting records manually or going to computerize the process.

There is a saying, "You will never have a SECOND  FIRST impression!"

In a business presentation, be it to your boss, your clients or important new customers, the first impression could mean the difference between success and failure … right from the first 30 seconds.

Overview

1. Know your target customer's habits
2. Which media is the right one to use to advertise my business?
3. Basics of a business generating website
4. Your website on Google