By now you've probably heard me say a thousand times that each and every business is different. Why do I keep emphasizing on something this obvious? As a consultant of marketing services, the initial phase of any business study is to determine expectations. Here are some of my discoveries.

Consider this: regardless of which industry we are in, we are all in marketing business and in order to "sell" yourself and your business.

Your BNI chapter means to answer 2 "simple" questions. Here is my version (totally subjective and not forced by anyone :o)).

I love people, every single thing about them! Their success stories, their failures, their quirks and their ambitions. Starbucks has a saying; "We're not in the coffee business serving people, we're in the people business serving coffee". Perhaps there are things to think about here...

"Determine never to be idle...It is wonderful how much may be done if we are always doing." ~ Thomas Jefferson

This quotation is so TRUE but I never really pondered about it until I decided to quit my full-time job and focus on my USANA business.

The security of a pay-check is definitely alluring and comforting. However, as we all know, there is no such thing as an "iron rice bowl".

NextLogic, represented by Dasha, is a business software solutions provider. NextLogic assists SMEs in South East Asia & Europe to automate their core business systems – sales processes, management of order-taking systems, etc.

There is a great source of networking and other business articles published at ezine. Go and enjoy reading and learning.

http://ezinearticles.com/?cat=Business:Networking 

Communication isn't just limited to opening your mouth and talking. Your body and your actions speak louder than words. In a business setting, there are prospects and contacts who will assess you based on your outward appearance, and what your body language says.

Body language is really intriguing. The tiniest action can say a lot to others. That's why it is so important to be conscious of what your body is saying to people around you, especially if you are talking to a prospect, or a visitor at our BNI meetings.

One way of getting more referrals is to have more people on board in BNI Rendezvous. For that, we need to collectively develop an effort to market our chapter in order to attract visitors – quality visitors.

There are many ways on how to do that, but today I would like to focus on online marketing for our chapter and how all of us can contribute to that.