Do you know how many people you need on your list to make email marketing effective? The answer is one. Email marketing is not 'just' a numbers game. Successful email marketing campaigns have 3 distinctive qualities;

1. Relevance
2. Permission
3. Good Design

Singapore Finance Minister Mr Tharman Shanmugaratnam unveiled new personal and corporate tax reliefs on 15 February 2008, designed to help both the working class as well as corporate business community. The government anticipates the new tax relief measures will help to attract more foreign investment

The biggest challenge to all businessmen is how to control expenses. Do your expenses seem out of control? Do you know what and how to control? Here are some tips you may wish to adopt :

Thousands of good things happened this year. I think one of my favorites is the positive perception of email marketing: not by businesses, but by the millions of people who receive marketing material in the form of email everyday.

People Want:

1.    Relevant Information

You would have received or seen some questions we put up to help you during your dance cards, here are some more to help you along:

When you get into a car, what’s the first thing you should do?

You put the key in the ignition, then the engine revs up...then the journey starts. So, in your life, what's your key to individual success?

When we do dance cards (meet ups) with fellow BNI members and other business associates, it is vital for us to clearly define why we do what we do ie. “What Is Your Business About?”

By now you've probably heard me say a thousand times that each and every business is different. Why do I keep emphasizing on something this obvious? As a consultant of marketing services, the initial phase of any business study is to determine expectations. Here are some of my discoveries.

Consider this: regardless of which industry we are in, we are all in marketing business and in order to "sell" yourself and your business.

Your BNI chapter means to answer 2 "simple" questions. Here is my version (totally subjective and not forced by anyone :o)).

Many companies purchase a CRM and it ends up being redundant and company productivity fails to pick up. How then, do you create more value for your business by making the effort of using the CRM extensively and faithfully?